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Ad Engagement in Advertising

Maximize Ad Engagement: Unlocking The Science Behind Visual Processing and Layout Design?

The way our brains process information is a marvel of neuroscience. This knowledge can provide practical insights for advertisers, marketers, and content creators, especially in terms of how to effectively design to maximize ad engagement. For decades, advertisers have known that ad layout plays a… Read More »Maximize Ad Engagement: Unlocking The Science Behind Visual Processing and Layout Design?

Social Media

Effective Social Media and Its Role in Marketing

Today, marketers tilted their eyes toward social media considering it the best medium to effectively communicate and interact with their customers. The increased focus of brands on it is constantly providing meaning to online professionalism. These online applications, platforms, and media are facilitating interactions, collaborations,… Read More »Effective Social Media and Its Role in Marketing